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Marketing Insight
Retail Checklist: Black Friday & Cyber Monday
Are Your Stores Ready for Black Friday and Cyber Monday? Ready or not, Black Friday and Cyber Monday will be [...]
5 Must-Have Skills of Successful Marketing Leaders
There are few honors greater than the call to lead others. I’ve had the privilege [...]
Email Marketing Best Practices for 2017
By now everyone knows that email marketing isn’t dead- far from it. As we find ourselves [...]
Does Text Message Marketing Fit into Your 2017 Strategy?
What “old school” digital tactics are you planning for your 2017 campaigns? By now everyone is [...]
5 Landing Page Mistakes That are Killing Your Conversion Rate
You’ve got a great headline, strong images and targeting that’s on point. When it comes to [...]
Integrating Your PR and SEO Strategies
As the rules of search engine optimization continue to evolve, one thing is for sure: quality [...]
5 Audiobooks Every Marketer Needs to Download
If you’re anything like me, you’re motivated to read and keep learning. If you can’t get [...]
How to Build Branding Guidelines
Sure, you know your brand. Chances are that’s partly how your company or your career at your company started - [...]
3 Pillars of White Hat SEO Success
Three Pillars of White Hat SEO Success Assuming that you’re not actually doing the SEO work for your brand, it’s [...]
7 Quick Tips to Improve Your Facebook Ads
Seven Quick Tips to Improve Your Facebook Ads Facebook ads are a staple for Fidelitas Development clients, much like search [...]
The Top 10 SEO Tools for Marketers
The Top Ten SEO Tools for Marketers Maybe you know just enough about SEO to be dangerous, or your company [...]
4 Google AdWords Mistakes You Can’t Afford to Make
Four Google AdWords Mistakes You Can’t Afford to Make As we explain to our clients, PPC (pay per click) ads [...]