Programmatic Tips & Tricks with Justin Hipps | LSMP Episode 40
Justin Hipps, Vice President of Email, Programmatic, and Digital Strategy at HealthLink Dimensions joins the podcast to talk about his best practices for programmatic advertising. Aside from starting every morning with a steaming cup of coffee, Justin argues good data collection, an experienced team, and effective communication are key to successful programmatic advertising. More importantly, he advises all of us to find the passion in our work and keep the narrative story close to our hearts.