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Marketing Insight
Complete Guide to Voice Search Optimization
The average person types 40 words per minute but can speak 150 words per minute. So it should come as [...]
A Behind-The-Scenes Look at the Marketing Strategy Powering the Alaska Airlines-Virgin Merger with Jeff Etherington | LSMP Episode 34
Tyler invites Jeff Etherinton, Director of Sales and Marketing for Alaska Airlines, to discuss the different marketing techniques they’ve used [...]
Adobe Acquires Magento with Kalen Jordan | LSMP Episode 33
In this special edition of the Lion’s Share Podcast, Kalen Jordan, the Founder of Commerce Hero and host of the [...]
Fidelitas Development Giving Away Trip for 2 to San Diego
Merchants to Receive On-Site Email, SEO, PPC, Social Media, and eCommerce Website AuditsJune 5th, 2018: Fidelitas Development, a full-service marketing [...]
Getting the Most Out of Your Advertising Agency with Karl Sakas | LSMP Episode 32
In this episode, Karl Sakas, President of Sakas and Company, shares his experiences with the challenges and benefits of marketing [...]
Oren Klaff Teaches Us How to Pitch Anything | LSMP Episode 31
Tyler invites Oren Klaff, Managing Director of Intersection Capital and Author of Pitch Anything, to discuss tips and tricks to [...]
Growing Your Email List with Sam Parr | LSMP Episode 30
Sam Parr, Founder and CEO of media company The Hustle, shares his experience of building his brand from scratch to [...]
A Beginner’s Guide to Blockchain: What does it mean for marketing leaders?
Blockchain is a lot like Bitcoin: Most people pretend that they know what it is without really understanding it. You [...]
ECommerce Marketing: 10 Tips, Some Tricks, and What to Expect Next
The study and practice of ecommerce is growing at an exceedingly rapid speed where there seems to be more [...]
First-Touch vs Last-Click vs Multi-Touch Attribution
Marketing leaders, their teams, and the sales team they support are often torn between first touch, last-click, and multi-touch attribution. [...]
Should Retailers and Brands Sell on Amazon?
By now, everyone knows that Amazon is big. Big enough that there’s no ignoring the eCommerce behemoth- no matter how [...]
6 Facebook Audiences Your PPC Campaigns Are Missing
Have you ever seen an ad on Facebook that left you thinking, “How did they know?” Whether you’re newly engaged, [...]