Can We Really Count On Facebook?

This week, Facebook/MetaZuck broke DTC Twitter and sent media buyers scrambling everywhere when it randomly shut off top-performing ad campaigns at 7:30pm Pacific. At least they waited until many media buyers were on their way back from their lunch breaks. [...]

By |2024-10-17T15:28:19-07:00April 15th, 2022|Categories: Advertising, Leadership, Marketing|Tags: , , |Comments Off on Can We Really Count On Facebook?

Where I’d Spend $100,000 On Ads Today

Hi there, and Happy April Fool’s Day. In case you’re just looking for April Fools inspiration today, here’s a rundown of today’s April Fools jokes from brands. As the advertising landscape continues to shift, a handful of folks have started playing [...]

By |2022-04-18T15:43:28-07:00April 1st, 2022|Categories: Advertising, Leadership, Marketing|Tags: |Comments Off on Where I’d Spend $100,000 On Ads Today

TikTok Marketing Strategies

Using the following seven strategies, any company can advertise its products innovatively and creatively on TikTok. As the age of social media continues to advance, a plethora of media platforms are emerging. Providing new and exciting features previously unavailable, [...]

By |2023-05-11T14:44:48-07:00February 15th, 2022|Categories: ecommerce, Influencer Marketing, Leadership, Marketing|Comments Off on TikTok Marketing Strategies