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Starting A Candy Company From Scratch | LSMP Episode 127

In episode 127, Tyler and Erica talk about starting Yumy Candy from scratch, quantifying demand for an innovative product, and breaking into the US market after growing the company in Canada. Listen To Episode 127 Starting A Candy [...]

By |2022-11-18T13:00:58-08:00November 18th, 2022|Categories: Branding, Marketing, Podcast|Tags: , , |Comments Off on Starting A Candy Company From Scratch | LSMP Episode 127

Q4 Marketing Deep Dive | LSMP Episode 126

In episode 126, Tyler and Nate have a Quarter 4 Marketing deep dive. They talk about marketing strategies for the holiday shopping season. Listen To Episode 126 Q4 Marketing Deep Dive In Episode 126 of the Lion’s Share [...]

By |2022-11-18T13:02:33-08:00November 4th, 2022|Categories: Email Marketing, Podcast|Tags: , |Comments Off on Q4 Marketing Deep Dive | LSMP Episode 126

Explosive Retention Marketing Strategies | LSMP Episode 125

In episode 125, Tyler is joined by Curt Staubach who speaks on retention marketing strategies used at True Shot Gun Club and how they built an email list with more than 10 million subscribers. https://www.youtube.com/watch?v=nvEe9gPS3Cc Listen To Episode [...]

By |2022-11-18T13:03:23-08:00October 5th, 2022|Categories: Email Marketing, Podcast|Tags: , |Comments Off on Explosive Retention Marketing Strategies | LSMP Episode 125

Taking A Beverage Brand From Zero To One | LSMP Episode 124

In episode 124, Tyler is joined by Doug Allan who talks about the challenges of starting a beverage brand during a recession. https://www.youtube.com/watch?v=-ysp70HvBNw Listen To Episode 124 In Episode 124 of the Lion’s Share Marketing Podcast, Tyler [...]

By |2022-10-06T16:56:48-07:00September 22nd, 2022|Categories: Marketing, Podcast|Tags: , |Comments Off on Taking A Beverage Brand From Zero To One | LSMP Episode 124

Strategies for Post-Pandemic Performance Marketing | LSMP Episode 123

In episode 123, Tyler is joined by Bobby Macauley who examines recent trends and changes in performance marketing. Listen to the Episode! In Episode 123 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss Google’s launch of Performance [...]

By |2022-09-16T09:04:32-07:00September 14th, 2022|Categories: Marketing, Podcast|Tags: |Comments Off on Strategies for Post-Pandemic Performance Marketing | LSMP Episode 123

Marketing Agency Red Flags with John Doherty | LSMP Episode 122

In episode 122, Tyler is joined by John Doherty, a digital marketer & founder of Credo. Listen in to discover the top marketing agency red flags. Listen to the Episode! In Episode 122 of the Lion’s Share Marketing Podcast, Tyler [...]

By |2022-07-06T10:04:27-07:00May 20th, 2022|Categories: Marketing, Podcast|Tags: , |Comments Off on Marketing Agency Red Flags with John Doherty | LSMP Episode 122

Strengthening Community & Fan Loyalty Through TBL with David Magley | LSMP Episode 121

In episode 121, Tyler is joined by David Magley, former NBA player and current President of The Basketball League. Listen in to hear what marketing tactics are working to bring fans out to games and to create loyalty. Listen to [...]

By |2022-07-06T09:59:18-07:00April 21st, 2022|Categories: Marketing, Podcast|Tags: , |Comments Off on Strengthening Community & Fan Loyalty Through TBL with David Magley | LSMP Episode 121

Maintaining Effective Operations | LSMP Episode 120

In episode 120, Tyler is joined by Joshua Johnston, Founder of 321 Pocket Ops. Listen in as they discuss how to effectively scale operations and the effects of inflation and the talent acquisition war on the PR and marketing landscape. [...]

By |2021-12-22T21:39:13-08:00December 20th, 2021|Categories: Marketing, Podcast|Tags: |Comments Off on Maintaining Effective Operations | LSMP Episode 120

The Value of A/B Testing Your Landing Pages | LSMP Episode 119

In episode 119, Tyler is joined by Zach Rego, VP of Sales & Marketing of Unstack. Listen in as they talk about the value of A/B testing landing pages. Listen to the Episode! In Episode 119 of the Lion’s Share [...]

By |2021-12-22T21:28:08-08:00December 10th, 2021|Categories: Marketing, Podcast|Tags: |Comments Off on The Value of A/B Testing Your Landing Pages | LSMP Episode 119

Tune Into Your Turbulence with Monique Maley | LSMP Episode 118

In episode 118, Tyler is joined by Monique Maley, President of Articulate Persuasion. Listen in as they talk about navigating turbulence in your communication as a marketer as well as building confidence within your team. Listen to the Episode! In [...]

By |2021-12-20T16:33:22-08:00November 29th, 2021|Categories: Marketing, Podcast|Tags: |Comments Off on Tune Into Your Turbulence with Monique Maley | LSMP Episode 118