Meta & Google’s Duopoly Is Ending
Growing up, I loved to whoop my family in Monopoly. I beat my in-laws so badly that we haven’t played since. My Grandma, God rest her soul, had to let her young grandson win or else suffer the consequences [...]
3 Tips For Optimizing Your Keyword List For SEO
Keywords are a cornerstone of your organic and paid SEO efforts, and curating an effective list can be a complicated task. In this blog, we’ll dive into 3 different ways you can create an optimized keyword list that drives [...]
Holiday Email Marketing Campaigns
As summer winds down to an end and temperatures drop as Fall rolls in, you can expect the holiday crunch to begin heating up. The busiest shopping season of the year starts in just a few short weeks, and [...]
Taking A Beverage Brand From Zero To One | LSMP Episode 124
In episode 124, Tyler is joined by Doug Allan who talks about the challenges of starting a beverage brand during a recession. https://www.youtube.com/watch?v=-ysp70HvBNw Listen To Episode 124 In Episode 124 of the Lion’s Share Marketing Podcast, Tyler [...]
The Fidelitas Q4 Outlook
Like it or not, September is quickly fading away- as is your brand’s chances of a fruitful Q4, if you haven’t started planning already. That said, the savviest marketing leaders are jotting down their marketing plans in pencil, not [...]
Strategies for Post-Pandemic Performance Marketing | LSMP Episode 123
In episode 123, Tyler is joined by Bobby Macauley who examines recent trends and changes in performance marketing. Listen to the Episode! In Episode 123 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss Google’s launch of Performance [...]
Effective SEO Marketing Strategy Optimizations
SEO is a complicated beast. There are many different aspects that go into a proper SEO strategy, and business owners often overlook them. As a result, many websites lack the strategy they need to be successful. SEO is constantly changing, [...]
How To Maintain Your Vision With Your Team
It’s easy to get bogged down in the day to day. Anywhere from 17 to 77 emails fill your inbox. The urgent usurps the important. The heightened struggle for work-life balance, an always-on mentality that penetrates the fifteen feet [...]
A Roadmap For Synergy (And Success)
One of the best entrepreneurs and creators of all time, Walt Disney, is best known for his creation of iconic cartoon characters. But that’s just the tip of the iceberg of the empire he built. In 1957 with some [...]
Fidelitas Brand Refresh
There’s no denying that we’re in a recession. Customers are spending 50% more on basic staples like food and gas, and that means most customers have less discretionary spending power than at any other time in recent history. And [...]